Raj S.P.

S.P. Raj

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Found 4 papers in total
Indirect network externality effects on product attributes
Indirect network externality effects on product attributes
2003
Indirect network externality (INE) effect exists when the utility of a product...
An empirical analysis of the relationship between brand loyalty and consumer price elasticity
An empirical analysis of the relationship between brand loyalty and consumer price elasticity
1991
This empirical paper explores the relationship between consumer brand preference or...
Intervention analysis using control series and exogenous variables in a transfer function model: A case study
Intervention analysis using control series and exogenous variables in a transfer function model: A case study
1989
This paper presents a case study to show how a control group can be used to obtain...
Intervention analysis using control series and exogenous variables in a transfer function model: A case study
Intervention analysis using control series and exogenous variables in a transfer function model: A case study
1989
This paper presents a case study to show how a control group can be used to obtain...
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