Mela Carl F.

Carl F. Mela

Information about the author Carl F. Mela will soon be added to the site.
Found 3 papers in total
Market roll-out and retailer adoption for new brands
Market roll-out and retailer adoption for new brands
2004
This paper proposes a descriptive model of the spatial and temporal evolution of...
The effect of standardized information on firm survival and marketing strategies
The effect of standardized information on firm survival and marketing strategies
2005
We argue that standardized information disclosure (information using a common format...
Using fuzzy set theoretic techniques to identify preference rules from interactions in the linear model: An empirical study
Using fuzzy set theoretic techniques to identify preference rules from interactions in the linear model: An empirical study
1995
This paper seeks to establish a parametric linkage between fuzzy set theoretic...
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