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Suresh Divakar
Information about the author Suresh Divakar will soon be added to the site.
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2 papers
in total
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CHAN4CAST: A multichannel, multiregion sales forecasting model and decision support system for consumer packaged goods
2005
We discuss the development and implementation of CHAN4CAST, sales forecasting model,...
BVAR as a category management tool: An illustration and comparison with alternative techniques
1995
Categroy management-a relatively new function in marketing-involves large-scale,...
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