Bayus Barry L.

Barry L. Bayus

Information about the author Barry L. Bayus will soon be added to the site.
Found 8 papers in total
New-product strategy and industry clockspeed
New-product strategy and industry clockspeed
2004
We study how industry clockspeed, internal firm factors, such as product development,...
The financial rewards of new product introductions in the personal computer industry
The financial rewards of new product introductions in the personal computer industry
2003
Based on data from firms in the personal computer industry, we study the effect of new...
The market evolution and sales takeoff of product innovations
The market evolution and sales takeoff of product innovations
2002
In contrast to the prevailing supply-side explanation that price decreases are the key...
An analysis of product lifetimes in a technologically dynamic industry
An analysis of product lifetimes in a technologically dynamic industry
1998
The conventional wisdom that product lifetimes are shrinking has important...
Optimal dynamic policies for product and process innovation
Optimal dynamic policies for product and process innovation
1995
Relatively few studies have analytically examined incremental product and process...
High-Definition Television: Assessing demand forecasts for a next generation consumer durable
High-Definition Television: Assessing demand forecasts for a next generation consumer durable
1993
High-definition Television promises to be the next generation of television. This...
Brand loyalty and marketing strategy: An application to home appliances
Brand loyalty and marketing strategy: An application to home appliances
1992
In the academic literature, the modelling of brand choice and switching behavior has a...
The dynamic pricing of next generation consumer durables
The dynamic pricing of next generation consumer durables
1992
Learning curve effects, aspects of consumer demand models (e.g., reservation price...
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