Jain Dipak C.

Dipak C. Jain

Information about the author Dipak C. Jain will soon be added to the site.
Found 7 papers in total
Optimal dynamic advertising policy for new products
Optimal dynamic advertising policy for new products
2006
Advertising is one of the key marketing tools managers have at their disposal to...
Consumer preferences and product-line pricing strategies: An empirical analysis
Consumer preferences and product-line pricing strategies: An empirical analysis
2006
Firms often differentiate their product lines vertically to capture consumers'...
Optimal pricing strategy for new products
Optimal pricing strategy for new products
1999
Robinson and Lakhani initiated a long research stream in marketing when they used the...
Pricing patterns of cellular phones and phonecalls: A segment-level analysis
Pricing patterns of cellular phones and phonecalls: A segment-level analysis
1999
One expectation of the US Federal Communications Commission (FCC) in the early stages...
Analyzing household brand switching: A stochastic model
Analyzing household brand switching: A stochastic model
1994
In a recent study, Kahn, Morrison and Wright showed that for exponentially distributed...
Latent class models to infer market structure: A comparative analysis
Latent class models to infer market structure: A comparative analysis
1994
Grover and Srinivasan proposed a latent class model to infer market structure from...
Investigating household purchase timing decisions: A conditional hazard function approach
Investigating household purchase timing decisions: A conditional hazard function approach
1991
The purchase timing decision is an important component of the dynamics of a...
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